On this episode we meet Sarah Jordan, CEO of Mastermind Toys. We talk about her arrival to this innovative retailer in early January just prior to the beginning of the COVID-19 crisis, growth strategies pre-and post pandemic, and how a skilled team of merchants, marketers and operators are working every day to bring parents coast to coast solutions for learning and play. Next we’re off to Chicago for a wide ranging conversation with one of the most informed and experienced voices in North American eCommerce retail - Jason Goldberg, Chief Commerce Strategy Officer at Publicis and host of the great Jason & Scot podcast. We deep dive into eCommerce platform development, whether the mobile gap is a feature or a bug, the great acceleration and tips for retailers.
Welcome to the The Voice of Retail, I’m your host Michael LeBlanc, and this podcast is brought to you in conjunction with Retail Council of Canada, and with the support of Astound Commerce.
"Modern commerce is complex and leaders need to look beyond web and marketing tech to understand the complete customer experience. The Astound Commerce Maturity Assessment lets you self-evaluate the state of your business against modern commerce demands. Visit astoundcommerce.com/maturity "
On this episode we meet Sarah Jordan, CEO of Mastermind Toys. We talk about her arrival to this innovative retailer in early January just prior to the beginning of the COVID-19 crisis, growth strategies pre-and post pandemic, and how a skilled team of merchants, marketers and operators are working every day to bring parents coast to coast solutions for learning and play.
Next we’re off to Chicago for a wide ranging conversation with one of the most informed and experienced voices in North American eCommerce retail - Jason Goldberg, Chief Commerce Strategy Officer at Publicis and host of the great Jason & Scot podcast. We deep dive into eCommerce platform development, whether the mobile gap is a feature or a bug, the great acceleration and tips for retailers.
But first, lets check in with Sarah, live from Toronto
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Thanks to Sarah and Jason for being my guests and for Astound Commerce for their support of this episode. If you liked this podcast please subscribe on Apple, Spotify or your favourite podcast platform, rate and review, and be sure and recommend to a friend or colleague in the retail industry.
I’m Michael LeBlanc, Founder and President of M.E. LeBlanc and Company Inc. and you can learn more about me on www.meleblanc.co or of course on LinkedIn
Until next time, have a safe week!