Recorded live in Toronto April 18th 2019 at Retail Council of Canada’s annual Retail Marketing conference, this special edition podcast features two of my on-stage interviews plus insights from attendees. First I chat with two of Canada’s top influencers, Jonathan Cavilier and Shannae Ingleton Smith . They discuss their tradecraft, experiences working with brands and advice for retailers on how to work with key influencers to achieve their objectives. Next, my fireside conversation with Trinh Tham, Vice President of brand strategy and planning at Sobey’s. We talk about the tradecraft of the modern retail marketer.
Welcome to the Voice of Retail special Retail Marketing Conference edition, I’m your host Michael LeBlanc and this special edition podcast is brought to you in conjunction with Retail Council of Canada.
Recorded live in Toronto April 18th 2019 at Retail Council of Canada’s annual Retail Marketing conference, this special edition podcast features two of my on-stage interviews plus insights from attendees.
First I chat with two of Canada’s top influencers, Jonathan Cavilier and Shannae Ingleton . They discuss their tradecraft, experiences working with brands and advice for retailers on how to work with key influencers to achieve their objectives.
https://www.instagram.com/torontoshay/?hl=en
https://www.instagram.com/jonathancavaliere/?hl=en
Next, my fireside conversation with Trinh Tham, Vice President of brand strategy and planning at Sobey’s. We talk about the tradecraft of the modern retail marketer
We’ll wrap up with my thoughts around the key moments and insights from Canada’s leading retail marketing conference.
At the end of a great day of retail marketing thought leadership and networking with old friends, colleagues and new friends, we were all treated to amazing cocktails sponsored by Emilio at Ad Mill featuring retail marketing/agency veteran Paul Allemby’s latest venture, a bespoke local-made gin call Levenswater.
https://www.levenswater.com/
Going to get Paul onto an upcoming episode of TVOR to tell us his amazing story of moving from leading top marketing agencies, to following his passion and creating an award winning spirit!
You can see the whole agenda from Retail Marketing here: http://racsymposium.ca/schedule
That’s a wrap on this very special edition of The Voice of Retail.
I’m michael leblanc founder and president of M.E. LeBlanc & Company Inc, and you can learn more about me at www.meleblanc.co or on LInkedIn, and stay tuned for our next regular edition of the podcast available each and every Friday. If you like this edition please subscribe, rate it on iTunes and tell all your LinkedIn friends! Until next time, have a great week!