Recorded live from Vancouver at RCC’s annual Retail West conference with top retailers and retail industry insiders gathered for a day of insights and action items, I spoke with leading retailers and took the stage myself to explore leading edge AI solutions for eCommerce digital marketing content. First up is Frank Monteleone Senior Vice President, Human Resources & Corporate RelationsRexall Pharmacy Group. We talk about the importance of employer branding, and leveraging modern digital tools and social media to find the top employees that make the difference at Rexall. Next a live recording of my fireside chat on the Retail West stage with Paul Rosco, Vice President of Strategy for Atomic Reach. After an introduction from RCC Vice President Sonny Brar, we break down the essence of AI, understand the spectrum of it’s key contribution to retail, and finally how Atomic Reach used their AI engine to create a 7% sales lift for Golf Town. Finally a look back and ahead with Mark Startup, as he looks back on a storied career representing independent retailers coast-to-coast and looking ahead as he prepares to transition to whatever comes next. Exclusive offer for my listeners: get a complimentary content audit of your product descriptions for AI-driven insights: https://www.atomicreach.com/the-voice-of-retail
Welcome to a very special Retail West edition of the Voice of Retail, I’m your host Michael LeBlanc, and this podcast is brought to you in conjunction with Retail Council of Canada and sponsored by Atomic Reach. Atomic Reach offers Atomic AI, the world's leading Smart Content Platform. By optimizing product descriptions and marketing content to match shopper's reading and emotional preferences, the deliver sales conversion improvement and personalization at scale.
Recorded live from Vancouver at RCC’s annual Retail West conference with top retailers and retail industry insiders gathered for a day of insights and action items, I spoke with leading retailers and took the stage myself to explore leading edge AI solutions for eCommerce digital marketing content.
First up is Frank Monteleone Senior Vice President, Human Resources & Corporate Relations Rexall Pharmacy Group. We talk about the importance of employer branding, and leveraging modern digital tools and social media to find the top employees that make the difference at Rexall.
Next a live recording of my fireside chat on the Retail West stage with Paul Rosco, Vice President of Strategy for Atomic Reach. After an introduction from RCC Vice President Sonny Brar, we break down the essence of AI, understand the spectrum of it’s key contribution to retail, and finally how Atomic Reach used their AI engine to create a 7% sales lift for Golf Town.
Finally a look back and ahead with Mark Startup, as he looks back on a storied career representing independent retailers coast-to-coast and looking ahead as he prepares to transition to whatever comes next.
But first, let’s listen to my interview with Frank Monteleone from Rexall.
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That’s a wrap on this special Retail West edition of The Voice of Retail, Thanks to Frank, Paul and Mark for being my guests on this Retail West special edition!
if you liked this podcast you can subscribe on Apple iTunes or your favourite podcast platform, please rate and review, and be sure and recommend to a friend or colleague in the retail industry.
I’m Michael LeBlanc, Founder and President of M.E. LeBlanc and Company Inc. and you can learn more about me on www.meleblanc.co or of course on LinkedIn
Until next time, have a great week!